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Friday, June 27, 2008

Using Google Advertising for Marketing and Sales

A Search on Google with keywords gives results that lead you to appropriate content created by people all over the Globe. You can also See Ads related to the search results appear alongside, These Ads may offer Products or Services of many Individuals and Firms the World over. They use the AdWords Service. Many websites, news blogs and niche content display These Ads using the AdSense program.


If you Advertise using Google AdWords, Then note these points. - Ananth

  • Attractive and Easy to Understand Ads work well.
  • Use the Search Keywords of your Customers, think.
  • Focus on the Language, Region and Content Areas.
  • Make Ads Interesting, not just the name of Firm.
  • Image, Video and Flash ads can Present Products.
  • Use Google Analytics to Study and Improve.
  • Draw in the Customers with something new or free.

Effective Marketing and Product Promotion

When we market products, the methods employed offline are low cost, simple and effective too.

  1. Snail mass-mail marketing with catalogs.
  2. Cold calls in all Industrial Areas and Corporate Areas.
  3. Listing in Yellow Pages and Color Yellow Pages.
  4. Network of Friends and Contacts and their Networks, (WAN).
  5. Demos and Samples of Products, 3D products carried by salesman.
  6. Display of Products, Showcase in Shop or Dealer-Distributor.
  7. Building Rapport with Established Niche Distributors and Dealers.
  8. Customer Support, Service, Warranty, Application Documents.
  9. Proactive Engineering, Make-Modify-Alter what Customer Wants.

Study above and then extrapolate to web-marketing, the essence is the same but the tools and means much different. from - On the Anvil

Openads adserver software

Openads adserver software now OpenX

Openads becomes OpenX - Openads rebrands as OpenX

Openads 2.0 is an ad server written in PHP that allows you to place banners on your website and lets you manage your banners in a professional way. Openads is open-source which means you have access to the source code, licensed under the General Public License.

Openads is a hugely popular ad server. Openads 2.4 gives you more control over your ad space, has a simple upgrade process and can serve billions of ads each month. Find out more »

The developers behind Openads are the same people who brought you phpAdsNew, phpPgAds and Max Media Manager products.

Openads History

In 1998 Tobias Ratschiller created phpMyAdmin, a tool to administer MySQL databases, written in PHP. After the launch of phpwizard.net, the home of the phpMyAdmin project, more projects were added, like phpIRC, phpChat, phpPolls and phpAds.

Using Google Services for eStores and Shops

Here are Links to Google Resources, for a Firm or eShop to Web-Enable their Trade or Manufacturing Firm.

"By bringing offline content online, Google Base is more accessible and useful. Even online content becomes more 'discoverable' when users are able to refine their search results based on attributes.... "

Google Base Store Connector

Your products at eBay, Yahoo, or osCommerce can be available in Google Search Results by using the Google Base Store Connector, a free download.

Asus Eee PC 4G

Asus Eee PC 4G Surf (7" Screen, 800 MHz Intel Celeron Processor, 512 MB RAM, 4 GB Hard Drive, Linux Preloaded) Pure White

Get the power of a full-sized laptop in the ultra-compact ASUS Eee PC 4G, which offers a full QWERTY keyboard, 7-inch screen, and preinstalled Linux operating system. (This laptop is also compatible with the Microsoft Windows XP operating system.) You'll be able to stay connected to email and the Internet easily thanks to the Wi-Fi LAN (802.11b/g). Because it uses flash memory instead of a hard drive (with 4 GB of storage), the Eee PC is optimal for weathering rough handling and sharing space in overstuffed bags.

For the professional, the Eee PC comes with a powerful selection of software to maximize personal productivity--over 40 built-in applications. The Open Office suite of software enables the user to open, edit and create documents, presentations, spreadsheets and databases that are compatible with Microsoft Office. For journalists, photographers and other professionals who need to use a computer in the field to create, to communicate and to collaborate with other colleagues, the Eee PC's combination of power, extreme portability and rugged build makes it the ideal computing solution.

Asus Eee PC 4G

It's also a great choice for young students, with a built-in Dictionary that's great for homework, and it includes two modes of intuitive graphic user interface design to accommodate both experienced and inexperienced PC users. The Eee PC also handles your digital images, movies, and music as well as Internet radio.

Compact and highly portable at just 32 ounces, the Eee PC 4G has a 7-inch wide color TFT LCD with an 800 x 480-pixel resolution (WXGA). Under the hood is a 900 MHz Intel Mobile CPU with integrated Intel graphics processor, 512 MB of RAM (not expandable), and 4 GB of solid-state flash memory. With the dependable solid-state disk, you get unparalleled shock-protection and reliability. In addition to its wireless LAN, it also offers wired Fast Ethernet connectivity. The Eee PC includes software for Web browsing (Firefox), email, OpenOffice 2.0 for creating and editing word processing documents and spreadsheets, and a suite of other productivity software to help keep you on track.

Asus Eee PC 4G Buy

ASUS - Eee PC - Official Site of ASUSTek Computer Inc.